Since last year, Google has been “urging” developers to add SSL certificates to their websites. An SSL cert creates that little green padlock you see in your browser when you are on Amazon or other sites that ask for your credit card. This coming July the latest version of Google’s browser Chrome will start flagging […]
The Dangers of Losing Net Neutrality That Nobody’s Talking About
You might have heard the recent hubbub about and wondered what exactly is “net neutrality”. Here’s a very short overview and should allow you to handle yourself when the topic comes up during casual dinner conversation. “net neutrality” – the principle that Internet service providers should enable access to all content and applications regardless of the […]
New Years’s Resolution – Get a mobile site for your business
Resolve to make this a MOLO year for your business. What is MOLO? Beyond being our contribution to the societal ill known as acronymitis, MOLO is a strategy to harness the power of the mobile phone to drive customers to your local business. More people will access the Internet via mobile devices than with their […]
Create Small Business Saturday Success
As a small business, we here at Walden Pond Design are always looking for ways to “punch above our weight”. Given this, we thought many of our fellow small business owners in retail might be interested in the American Express Small Business Saturday program. Created to help small businesses stand out during the frenzy […]
Is your site built for speed ?
According to study by Akamai 40% of users will abandon a web page if it takes more than three seconds to load. Slow loading websites are bad for your business. In a store you will wait a few minutes to speak with a salesperson, but on the web you can simply close the slow loading […]
Twitter and TV
Television is changing before our very eyes. People are now watching TV with their laptop and smartphone next to them on the couch. In many cases Twitter traffic during a TV episode functions like real-time Nielsen Rating reporting. Here’s the clever tweet that Oreo’s agency tweeted during the Super Bowl blackout. The cookie company’s agency […]
Back from the big SES – Search Engine Strategy Show in NY
Went to the big Search Engine Strategy Show in New York last month. The highlight of the show was the integration of Twitter and Television. It’s pretty scary, but TV will never be same. I will be posting highlights of the show. Major updates from Google’s Panda and Penguin change dramatically the way good SEO […]
Don’t let your WordPress site get hacked
It has happened again, another one of my colleagues sites was hacked. Sadly as WordPress gains popularity it’s becoming the victims of numerous hacks. WordPress is more complicated than regular HTML sites and requires that the database be backed up. This requires a special steps that not all hosting companies provide. If you have a […]
Why My Clients LOVE WordPress
A few months ago my company created a new site for Wilcox Energy, a premium energy company delivering oil and energy services to residences located in Westbrook and surrounding towns since 1955. Julie head of marketing wanted to have a special message with important information for their customers in the aftermath of hurricane Sandy. She […]
Facebook to charge users to “promote” posts to their friends
Facebook is experimenting with a new revenue stream, paid personal posts, but the idea could backfire. “I don’t think the average user will pay to have a post promoted unless it was in some way related to business or advertising. When asking our fans if they would be willing to pay, the general response was […]