Social media becoming everybody’s business – article in Hartford Business


I was recently quoted in a online article in Hartford’s Online Business site, that discusses Social Media and its impact on businesses.

Cool way to raise money for projects

Kickstarter is the world’s largest funding platform for creative projects. Every week, tens of thousands of amazing people pledge millions of dollars to projects from the worlds of music, film, art, technology, design, food, publishing and other creative fields.  They make it possible to share your project with thousands of people and raise money to make it a reality.

Below is a project I like and was going to fund money but they have already received more than they need. They only asked for $18,000, so far they have raised over $26,000. If you have a great idea, but just need some financial assistance Kickstarter can help.

Theft-Resistant Bike Light by Gotham Bicycle Defense
http://www.kickstarter.com/projects/gotham/theft-resistant-bike-light-by-gotham-bicycle-defen

Why I LOVE Rackspace and use it for my hosting customers

I have been using RackSpace for over 6 years. They have never let me down, there are other hosting companies that offer similar hosting services for a fraction of RackSpace costs. I can calculate the extra cost that I pay to RackSpace but I can’t put a value on having a server with 100% uptime and support team that NEVER lets me down. Here’s a short video on RackSpace.

Guidelines for running a Facebook promotion

Facebook promotions are a great to acquire new fans and or to engage your existing fan base. However, there are important rules that must be followed. Watch this video prepared by Facebook to understand the basics 

Wild Fire App offers a great suite of Facebook apps that make it easy to run photo and video contest or other similar contests.

Have fun, try something new and quirky you will be pleasantly surprised by the results.

 

 

 

 

 

Super Bowl Commercials

I’m not a fan of football, but I do enjoy the the creativity of some of the Super Bowl commercials. Here’s a link with all the commercials, pick your favorite.

Google New Privacy Options

Google’s new privacy policy really is a hobson’s choice, you can either agree to let Google know “everything” you do or stop using Google. Actually it’s not a drastic as you might think, but it’s still pretty serious. In theory Google could look at your calendar and note your current location from your smart phone and “suggest” a better travel route to avoid a current traffic jam.  New policy starts March 1. Click here to read a summary of the changes. 

Facebook just launched an aggressive program for small businesses. You can receive up to $150 in advertising on Facebook. A page needs a minimum of 50 fans to be eligible. It’s very easy to setup “sponsored stories” and quickly grow your fans. Watch a short video to learn more.

Please view one of our latest website rescue – Literacy Volunteers of Central CT

Literacy Volunteers of Central CT provide small group and one-on-one literacy tutoring to over 350 adults each year. There old site was difficult to update and didn’t highlight the many strengths of this incredible organization.

I “LIKE” the Facebook Shower Curtain

Is taking a shower the only time when you’re not clicking away on social networking sites? Well now even this is possible with the Social Shower Curtain – the ideal gift for social networking geeks.

Bring your profile to life while you lather up with our comical shower curtain gift, featuring a transparent section so you can create a profile whilst you are scrubbing away.

Do you have many social networking nerds in your life? Or perhaps you’re one yourself; either way, you can’t go wrong with gifting someone the ideal profile pic.

The social shower curtain is coming to SpinningHat very soon, simply click the reserve button above and enter your email address so we can let you know once we release it.

A Different New Years Resolution – Shop Locally


As the New Year begins we typically make the same resolutions: lose weight, become more patient, spend more time with our families. These are all important and great resolutions, but I would like to suggest another, “Shop locally.”

Why “shop locally”? One reason is to preserve the charm and beauty of our shoreline towns. Sure, we can save a few bucks shopping online, but at the same time, we are all silently allowing the Amazons of the world to erode the character of our towns. Small town shops do more than strengthen a community. They help support a vibrant local economy. And for many people, they provide the entry level jobs where young people can develop the necessary skills they will need for more important jobs as they grow older. Small local businesses are the largest employer nationally.

When I first moved to Madison over 10 years ago many a pleasant Sunday morning was spent enjoying the magic of downtown Madison. I would take my young daughter to the local coffee shop, after breakfast we would walk to the pet store, then to the bike shop and always of course to Belles and Beaux, the toy store. We bought stuff for our dog from the pet store, two bikes from the bike store and countless gifts from the toy store. Sadly to say, all three of these stores are long since gone.

Shopping locally takes on many forms, and every dollar spent locally has a profound effect upon the community. Economists estimate that for every dollar spent in a locally-owned business, 68 cents stay in the community. It doesn’t take a PhD in economics to determine what percentage of your dollar spent on Amazon returns to Madison.

Shopping locally is more than just buying a shirt from a local store. Shopping locally is a mindset that focuses on supporting local business and keeping your dollars within your town coffers. For example, consider transferring your money from your Bank of America or Citibank account to Guilford Savings Bank. GSB, founded in 1875 by local business owners, supports the community directly and, in addition endows The Guilford Savings Bank Scholarship Fund which awards annual scholarships to outstanding high school seniors in the towns of Guilford, Madison, Branford and Old Saybrook.

And remember, shopping at Wal-Mart is NOT buying locally. Studies have found that big-box retailers, particularly Wal-Mart, depress wages and reduce benefits for retail employees. Moreover, revenue is not deposited in the local towns, but enriches the overall corporate entity.

As a suggestion, when “Tinker Taylor Soldier Spy” comes to the Madison Art Cinema — a unique Madison treasure — first take in the movie, and then afterwards cross the street and buy the book at R.J. Julia Booksellers — another Madison landmark.