7 Tips for Creating a Social Media Plan for Your Business

Do you have social media plan? Are you looking for an easy to follow guide to formulate a plan for your business? Keep reading for seven tips to help your business develop a social plan…

Google’s Latest Algo change Penguin – what you need to know.

With so many changes in Google’s rankings recently, keeping track of what Google’s been doing can be tough, so here’s an update to help. With details of what’s happened and what you can do about it, you’ll (hopefully) get a clearer picture of what Google’s been up to. What became clear from your comments is […]

Copywriting: How to improve headlines on landing pages and blog posts

Headlines are tricky little devils. Whether you’re writing them for an article or a PPC landing page, they can carry your campaign to glory or bury it forever. We gathered some theory on writing great headlines from our sister company, MarketingExperiments, and capped it off with five tips from our editors and a useful process […]

Basics to Help You Setup Your Facebook Page

Every business should have a Facebook Page. However, having a Facebook Page is not just about getting tons of fans it’s about connecting and engaging with your customers and fans. When your fans comment or share your posts this will will increase your “reach” or number of new people that see your fan page. First […]

Join Your Local Chamber and Watch Your Rankings with Google Climb

Perhaps the best way to achieve top ranking with Google and other search engines is to attract a large number of relevant and authoritative links back to your site. Because Google, for example, interprets each link as a “vote”, the number of votes becomes key to evaluating (ranking) your website. When many sites provide links […]

13 great tools to help you manage Social Media

Are you looking for tools to simplify your social media activities? Many businesses feel overwhelmed when implementing their social media marketing. Sometimes the solution is to focus on the right social media tools for your business. We asked social media experts for their most valuable tool for small businesses using social media. Here are 13 […]

Search Engine Expert Madison CT

There are many if not TOO many “Search Engine Experts”.  Many claim to guarantee you top ranking, this is a red flag. Here’s a direct quote from the Better Business Bureau website: “Avoid companies that guarantee you a top ten ranking in the search engines. These companies may get your site listed high in the search engine […]

Less is More – Don’t submit your site to google. Let them discover it !!

Many people overlook an important method to boost your rankings with the search engines. Google looks very closely at the sites that link to your site to determine the value of your site, these links are called “back links”.  Back links are web links that point to your site.  For example most businesses are members […]